How I Became a Florist: A Story I Never Planned to Write
Griselda Mata Griselda Mata

How I Became a Florist: A Story I Never Planned to Write

I never planned to become a florist. I spent 22 years in insurance before flowers unexpectedly became the thing that pulled me out of postpartum depression and gave me purpose. This is the story of how floral design found me—and how I turned it into a business that brings me joy every single day.

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Why Do Florists Give Different Quotes for the Same Wedding Design?
Griselda Mata Griselda Mata

Why Do Florists Give Different Quotes for the Same Wedding Design?

If you’re a bride or a planner working with multiple florists, you’ve probably seen this before: you send out the same design deck, the same specs, the same floral wish list… and get back three very different quotes.

It’s natural to wonder why. After all, if everyone’s quoting for the same 10 centerpieces and two altarpieces, shouldn’t the prices be pretty close?

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